Tuesday, 21 August 2012

Praetorian Outsource Marketing Anticipates Birmingham Enterprise Zone.


Praetorian Outsource Marketing is delighted that £125 million has been approved to kick-start the development of the Birmingham City Centre Enterprise Zone.


Praetorian Outsource Marketing, a direct sales company in Birmingham city centre, has been following the progress of the Birmingham City Centre Enterprise Zone carefully and is extremely excited by the potential for businesses in the city. Firstly what is an Enterprise Zone? Enterprise Zones are areas where local businesses get together and agree to commit a certain sum of money to be spent on schemes to improve the area. Once the money has been pledged, and the area of the zone agreed, those businesses decide where the money would best be spent. The Greater Birmingham and Solihull LEP was announced in July 2011and includes 26 sites covering 68 hectares across the city centre. It is consequently one of the largest in the country.

A spokesperson for Praetorian Outsource Marketing explains why they think the scheme has so much potential, “What is great about these Enterprise Zones is that the government allows the LEP to retain any business rates growth within the zone for at least 25 years. Secondly businesses love the idea of having control of how their money gets spent, after all they know the needs of their customers and clients and they’ll know how best to improve services for them.”

Andy Street, the Chair of the Enterprise Zone  believes that the results will be spectacular. “Not only will we create a further 40,000 jobs, add £2 billion a year to the value of the economy and make available 1.3m sq meters of floor space over the lifetime of the EZ, but ultimately we will deliver our ambition of becoming a truly world-class city region.”

The spokesperson for the outsource sales company said, “In a tough economic climate these are ambitious goals but Birmingham is an ambitious city. We have repeatedly impressed investors and clients and for that reason they trust the businesses in this city to perform. Our industry of outsource sales is thriving, no more so than at Praetorian Outsource Marketing. We’re confident that this EZ is going to be a great success and that business in Birmingham will continue to boom.”

Friday, 17 August 2012

Praetorian Outsource Marketing Looks at Employment Figures


The latest figures show that employment has risen in the last quarter. Praetorian Outsource Marketing takes a look at whether the improvement is likely to be long-term.


Praetorian Outsource Marketing, a direct marketing and sales company in Birmingham, has frequently covered the ups and downs of the job market. Consequently they were initially pleased to see that figures released by the Office of National Statistics showed that the number of people in work in the UK had risen by 201,000 in the three months to June. A spokesperson for the direct marketing company said, “These figures on the surface look very encouraging however when you also take into consideration that in the same period our national output shrunk by 0.7% it suggests a deeper problem.”


The unemployment rate fell to 8.0% in the period, a 0.2% decrease from the previous quarter. The number of people claiming Jobseeker’s Allowance also fell by 5,900 to 1.59 million in July. Analysts have suggested that the overall figures have been distorted by the Olympics. Shadow work and pensions secretary Liam Byrne said, “It looks like about 90% of the fall in unemployment has been in London where there has obviously been a boost from the Olympics. In about half of Britain’s regions you’ve got unemployment going up.”

The Praetorian Outsource Marketing spokesperson continued, “Whilst the Olympics has been fantastic for morale and for some businesses, the reality is that they were temporary jobs and we’re pretty certain that we’re going to see a rise in unemployment next quarter as a result.” The Trade Union Council has warned that the job outlook for young people is the worst it has looked since 1994. Their general secretary Brendan Barber said “Students looking to start their careers or continue in their education next month are facing the toughest climate for nearly 20 years.”

What does Praetorian Outsource Marketing think this means for graduates entering the job market? “We believe that graduates face a very tough time ahead and are going to have to be persistent and diligent to find careers that suit them. Experience counts for everything and the more work experience they can get in their chosen field the more chance they’re going to have of success.”

Monday, 6 August 2012

Praetorian Outsource Marketing On How Students Must Adapt to the Working World


As thousands of school leaders and graduates embark on their job search, Praetorian Outsource Marketing looks at the differences between education and the working world.

They say that your school and university years are the best of your life, an opportunity to spend time with your friends and prepare yourself for life ahead. There is a heavy focus in schools, colleges and universities to prepare young people for future careers. Praetorian Outsource Marketing has compiled a list of things that they don’t teach students, but which are incredibly important.

Schools and universities are hierarchical. Teachers ‘rank’ above students, and masters students over undergrads. Because of this many students believe that if they’re leaders they’re the ‘boss’ and if they’re not the boss then they have to do what they’re told. Praetorian Outsource Marketing is keen to point out that in working environments this simply isn’t the case. "Your standing in an organisation is based on how hard you work and what kind of impact you make. It doesn’t matter whether you’re 18 and you’ve been there for 6 months of you’re 60 and been there for 30 years. Even the most senior people in organizations can’t rely wholly on hierarchy. If they did then talented people would get stuck at the bottom and companies wouldn’t grow."


Schools and universities deal in certainties and finites. ‘If you learn this information you’ll get the question correct. If you answer the question in this style and put in the key facts, then you’ll get a high mark.” Unfortunately there often isn’t a right or wrong answer. “At Praetorian Outsource Marketing we deal with direct sales and marketing. Whilst completing a sale is an easily measurable entity, the way in which someone goes about it can vary hugely. There is no right or wrong way, simply different ways, which need to be adapted to the customer or campaign that we’re working with or on.”

As a student your sole focus is on you, improving your grades and bettering your CV so that you have a greater chance of getting a job. “At Praetorian Outsource Marketing we believe that the best leaders are ones that can manage their own career paths as well as helping others. People gain respect by showing that they can think beyond themselves for a bigger goal or wider cause. Those who focus solely on themselves will only get so far. There has to be a much bigger picture to really succeed.”


Praetorian Outsource Marketing is a direct marketing and outsource sales company based in Birmingham with offices in Southampton. For more information on our services please visit http://www.praetorianmarketing.co.uk

Friday, 3 August 2012

Praetorian Outsource Marketing Unsurprised Birmingham one of the Best Places to Invest


Praetorian Outsource Marketing was delighted to learn that Birmingham is now one of the most attractive places in the country for foreign investment.

The outsource sales and direct marketing company has always known that Birmingham was one of the best places for business in the UK, however, they thought  they were a little biased.  Now they have the statistics to back it up! The figures released yesterday by the Marketing Birmingham Regional Observatory showed that the number of foreign investment projects in the UK fell by 2% last year. However, in comparison in Birmingham there was a 37% increase with 26 new projects in the city. The result of this was far reaching, it has created more than 5,700 jobs and safeguarded a further 5,000 jobs across the West Midlands region.

What does Praetorian Outsource Marketing think the reason for this is? A representative for the company said, “Birmingham has consistently been an attractive place for foreign investment over the years. We are famous for our manufacturing industry and indeed the figures show that 70% of all investment is going into this sector. In general there is a very proactive, can do attitude to business in the region. As a community we don’t rest on our laurels and wait for contracts to come to us, we go out there do a fantastic job and our reputation and hard work brings us clients. We believe this attitude is what has seen Praetorian Outsource Marketing grow so consistently over the last few years.”

Wouter Schuitmaker, from Business Birmingham, praise local industry for “creating an environment for growth” and said that the levels of international investment in the region were a “considerable achievement.” Big projects in the region which have seen investment included £1.3m at MG Motor Longbridge factory and more projects at Jaguar Land Rover.

The representative from Praetorian Outsource Marketing continued, “With our reputation as a strong place for international companies to invest we’re confident that this is only going to serve Birmingham further in the future. We already have the reputation as the UK’s second city and that accolade is only going to strengthen in the coming years as we draw in more and more investment. At Praetorian Outsource Marketing we will continue to work hard for our clients, we know our colleagues around the city will do the same.”