Praetorian Outsource Marketing is fully behind recently unveiled plans by Birmingham City University to move to a new £125million campus in the city centre.
According
to the University the new 24,000 square metre campus based in Eastside will be
a ‘gateway to high-tech technology and international transport links.’ The
design of the new campus is also intended to create a stronger and more
integrated learning community for students. It will also be more responsive to
the needs of its students and the accommodation is set to be more
environmentally friendly. A spokesperson from Praetorian Outsource Marketing
commented that, “The more central location of the campus will also further help
to reduce the carbon footprint of the University’s staff and students, as it
will mean an increased use of public transport over driving to and from the
university.” He continued that, “This is particularly important for Birmingham,
as a reduction in traffic congestion and pollution is needed for the UK’s
second biggest city.”
Praetorian Outsource Marketing also believes that the move will help make Birmingham City
Centre more profitable. Students from the university will be a whole new market
that the shops and firms of the Eastside area can cater to. Revitalising city
centres is particularly important in Britain currently, as many town and city
centres are struggling to stay lucrative. If plans are approved this week then
it is believed that the first phase will be ready and open to students by
September 2013, which can only benefit Birmingham, and its residents. Also
planned for the Eastside area is a new ‘museum quarter’, which will be based
around a new public square outside the intended high-speed rail station.
Although
business leaders in Birmingham have put forward their support for the
University move, local Labour MP Khalid Mahmood has opposed the plans saying it
would be an ‘economic and social disaster’ for his constituency of Perry Barr.
He believes that University officials have failed to consider the impact that
the move would have on the local economy where the campus is currently based.
Despite
these objections to the move, Praetorian Outsource Marketing considers that the
Perry Barr area will still benefit from the University’s Halls of residences
and Doug Ellis Sports Centre that will remain there. The university has also
pledged to remain a keen investor in the suburb.
Praetorian Outsource Marketing is keen to see how the plans for the campus move of the
Birmingham City University progress and hopes that the planning application is
approved.
